IMPACT OF K-POP LIFESTYLE IN NORTH EAST INDIA
There is a overseas invasion occurring in India's Northeast area. But the intrusion is certainly not from border countries like China or perhaps Bangladesh. This time round, this can be a cultural intrusion. The North eastern states have been experiencing a move in cultural assimilation from western Americanize ethos(people, system) to Korean and Japan culture. The wave of globalization and information and communication technology revolution is felt in the North East States of India. Korean culture is spreading just like wild-fire over the North East India. Almost everything that's Korean is advertising hot. Korean culture including soaps, music, food, movies. Markets flooded with Korean DVDs, occasionally pirated bought at 100-200 Indian Rupees. Every home have not less than twenty DVDs. The rooms of young people happen to be adorned with posters of Korean stars. Koreans ethos has absorbed hearts and homes of numerous families. The need for Korean language soaps, theatre, fashion and language is in a new optimum. What made this possible? Various factors aid the raid of the happening. Some of them may be discussed as follows: Socio-cultural ramifications of K-POP culture:
New film cult: The Korean videos are slowly but surely replacing the Bollywood and even the The show biz industry ones. Rather than current Bollywood favourites, it is movie brands like " The Classic", " Windstruck", " A short while to RememberвЂќ, " My Sassy Girl" etc ., which have been on the lips of the young adults. The posters of Korean language actors and actresses have got replaced those of Shah Rukh Khan, Rani Mukherjee, Aishwarya Rai, yet others. In Mizoram even the elderly has been hooked on Korean films since the local cable television converted Korean movies and video clips. New youth culture: Together with the arrival of Arirang, it is impact after the North East people, especially among the list of youngsters has become felt in many ways. For example , following watching the various Korean serials on Arirang, there is a great earnest...